Grand Champion Houston Steer Brings $345,000
When the Grand Champion Steer at Houston goes across the auction block it is a sign the stock show season is over. An Anson, TX teen was a bit shell shocked when the show judged slapped the teen’s steer 1,283 pound Charolais named “Playa” on the hip, signaling the Grand Champion of show. Not just any stock show, the granddaddy of all stock shows, the Houston Livestock Show & Rodeo. The 15 year old will take home $75,000 of the proceeds while the remaining will be used by HLSR for scholarships.
A unique surprise at this year’s auction was country recording artist, Zac Brown achieved high bidder status at $330,000 for the reserve champion steer. Mr. Brown credits his ability to succeed in the music business to his experience as an FFA member in high school. Mr. Brown stated that he was thankful for his FFA opportunity, and the success he has achieved in the music business and wanted to give back. That is a story in and of itself.
“Playa” might have neared the $500lb mark but he did not come close to the $600,001 record set in 2002. With the disparity between “Playa” and the 2002 champion it makes one ask “Why not opt to list the steer with a cattle broker, why not put an ad on Facebook, etc?” Because markets change. The cash market within corporations and wealthy supporters has changed in 15 years. When the markets change new values are established, sometimes higher, sometimes lower.
Auctions obviously provide more excitement than a listing with a cattle broker or social media ad. More importantly an auction puts all interested parties in one room to compete against each other financially for ownership or in the case of stock shows and Mr. Brown the opportunity to give back and change lives of young people.
For the full story visit the Houston Chronicle article.
Auctions Determine Real Market Price
This past Sunday, NBC Sports reported Terry Bradshaw’s playoff jersey from 1977 fetched over $66,000 at auction! Included in the same auction a Franco Harris jersey went above $60,000 and a Mel Blount jersey topped $40,000. (You can read the full article here) Take note that when the rich and famous sell their prized assets they use the auction method of marketing to establish the market price.
The official police report states the value of Tom Brady’s missing jersey at $500,000. With realized prices of the Bradshaw, Harris & Blount jerseys the estimate may be pretty close considering the historical Super Bowl significance of the Brady jersey. Or is it too low? How do you price such an item? Simple, you let the market decide. Now that the jersey has been stolen and taken on a life of it’s own with it’s very own provenance the estimated value may prove too low if in fact it is ever returned to Mr. Brady and placed on the auction block. It may very well be the most famous football jersey in the world.
Terry Bradshaw, Mel Tillis and an auction crew…
Speaking of Terry Bradshaw… About 15 years ago I worked the Branson Collector Car Auction. In those days the auction was held at the Mel Tillis Theatre in Branson, MO. The auction lasted all day on Saturday and most of Sunday. One caveat to holding the auction at the Mel Tillis Theatre was that the auction on Saturday must be completed by 6PM so Mel’s show could go on.
Following the auction, several of the auction staff had a rare opportunity to converse with Mel’s longtime bass player. He entertained us with stories of being on the road with Mel and the rest of the band. Several of those stories included Terry Bradshaw. While I cannot share some of those stories on this page, I can say that those days in the 1970’s and 80’s must have been highly entertaining while in the presence of Mr. Tillis and Mr. Bradshaw. Few people can make me laugh like Terry Bradshaw, I’m sure unhinged and without cameras he would keep you in stitches.
The bass player wrangled us up some tickets for Mel’s show and while Mr. Tillis was well into his 70’s he never missed a beat and put on an awesome show. The auction profession has allowed me the distinct opportunity to travel all over the U.S., meet some great people and hear some fascinating stories.
Maybe someday I will get the opportunity to auction off Mr. Brady’s famous jersey. The odds are slim, but in this business you never know.
Welcome to the new and improved Alliance Auctioneers website.
Our team has known for some time that we needed to revamp our site. As with anything in business, it just takes time and money. When we decided to move forward wanted to do three things: 1) provide you with information about upcoming auctions, 2) educate you about the auction process and, 3) show you who we are as auctioneers.
This new site is a success! It provides you a portal to bid on items and learn more about our industry as well us who we are as professional auctioneers. Today’s public is not as versed in auction knowledge as previous generations. Much of that gap comes from more people growing up in urban areas versus farm or rural areas. Farm and rural areas have historically had more auction activity where young people were exposed to live auctions. To help you become comfortable with the auction process we want this page to be an educational resource into the exciting world of buying and selling by auction utilizing professional auctioneers.
Alliance never wants the fear of the unknown to prevent someone from attending any live auction event. Therefore, we are dedicating a large portion of this website to educating the you. As time goes on you will see short educational videos, pictures and blog stories of auction successes and failures from around the auction globe as well as other auction and auctioneer educational content.
No Experience needed…
If you are new to auctions we invite you to learn from our website and visit us at upcoming auctions. Upon arriving at any of our auctions simply inform any uniformed team member that this is your first auction. You will be introduced and paired with one of our bid assistants that will walk you through the process. Our bid assistants will hold your hand during your first few bids until you are ready to fly solo.
We hope you enjoy our new website and we look forward to seeing you at an upcoming auction very soon.
The Alliance Auction Team